Report on Participatory Campaign Planning (PCP) Process; How to design effective & inclusive hazard messages
The characteristics of communities differ from each other and so is their need for information. Knowing this, Strengthening Urban Resilience and Engagement programme (“SURE”), a programme implemented by the Nepal Red Cross (NRCS) in partnership with the British Red Cross developed a participatory process called "Participatory Campaign Planning-PCP" that engages target groups to design messages and modes of communication that is most effective and meaningful to them, increasing the likelihood of information being heard, understood and acted upon.
Nepal Red Cross Society & British Red Cross
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